Hi! I am Richa,
a Product Designer.
I ask questions that lead to
design for clarity and build for scale.
Ex-architect with systems thinking in my DNA.
B2B | B2C | 0-to-1
Based in NYC-area
Open to Opportunities
0-to-1 | Platform Architecture | Phased roll-out | 2025
Role-based Admin Portal Design
Reduced engineering effort by 25-30%. Designed 6-level role system with 65+ screens in 2 months.
B2B | User Research | Usability Testing | End-to-end | 2024
Layerpath Website & Web-app Redesign
50% increase in WAUs. 4.8/5 usability rating. Designs implemented on live website within a week.
B2B | B2C | Information Architecture | Research Synthesis | 2024
Web-app Navigation redesign
Drove core product development with a scalable, multi-role community system. Enabled sales demos that converted 7+ prospects.
Retrospective Reflection | Rapid Iteration | Cross-functional Alignment
architecture-UX intersection
Showcasing the shared design and problem-solving process in architecture and UX.
What others say about me
“Her leadership and teamwork kept us all motivated and focused. She’s got a knack for asking the right questions, which helped us refine the user experience and spot potential issues early on. Richa’s dedication and skills made a significant impact on our project.”
— Vinay, Founder, Layerpath
“Richa demonstrates strong work ethics and problem-solving skills. She tackles both simple and complex challenges with a solutions-oriented approach. Her eagerness to learn new skills is evident in her willingness to take on new responsibilities within her roles.”
— Farah, Co-Founder, The Way We Build
“She has led multiple projects with due diligence. While designing and detailing, she took responsibility of curating a team for her projects. She has successfully co-ordinated with clients, consultants and various vendors involved in the multiple projects led by her.”
— B. V., Principal, Form Architects
Let’s Connect!
Feel free to reach out for collaborations or just a friendly hello! shahricha86@gmail.com